AI Insights · Timothy · October 2021
Top 5 Fashion Games in Russia Q3 2021: Unified Platform Performance
In Q3 2021, fashion games saw varied performance trends in Russia, with notable increases in downloads and active users for several apps. Sensor Tower provides detailed insights into these trends.
During the third quarter of 2021, fashion games on a unified platform in Russia exhibited diverse performance trends. Here's a closer look at the top 5 applications, based on data from Sensor Tower.
Lily Diary from SeyeonSoft Co., Ltd. saw a significant increase in weekly revenue, peaking at approximately $535 in the week of August 23. Weekly downloads surged notably mid-quarter, reaching around 502K in the week of August 16. The app also experienced a substantial rise in weekly active users, peaking at roughly 669K in the same period.
Hair Challenge by Rollic Games had a stable performance with weekly downloads peaking at about 274K at the start of the quarter. Weekly active users showed a slight decline from 751K to 346K throughout the quarter. Weekly revenue remained modest, reaching its highest at $36 in early August.
Get Lucky: Pool Party! from HOMA GAMES saw a dramatic increase in weekly downloads, peaking at approximately 335K in the week of September 20. The app's weekly active users followed a similar trend, peaking at around 283K mid-September.
Makeup Artist: Makeup Games by Beauty salon Studio experienced a steady rise in weekly revenue, reaching about $1K by the end of September. Weekly downloads surged to approximately 245K in mid-September, while weekly active users peaked at about 274K in the same period.
DIY Makeup from Crazy Labs maintained a consistent performance in weekly downloads, peaking at about 87K in late August. Weekly active users showed a slight decline from 265K to 134K over the quarter.
These insights highlight the varied performance trends of the top fashion games in Russia during Q3 2021. For more detailed analytics and insights, visit Sensor Tower.
